Product Manager – Performance Marketing
Likemind Recruitment Ltd
Product Managaer – Performance Marketing
Our client are looking to hire a Senior Product Manager to support and work alongside Marketing Managers and Software Engineers to develop marketing tools that will scale Customer Acquisition.
The role
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Define the vision, strategy, and a detailed roadmap to scale Customer Acquisition, through automation on paid marketing channels like SEM and Display Advertising.
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Partner with Marketing to drive product delivery aligned with traffic and Customer Acquisition Cost targets.
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Work closely with software engineers, marketing managers, data analytics and other stakeholders to optimize marketing tools.
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Analyse and interpret KPI data to pull out key areas of improvement required.
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Senior Stakeholder Management to C level stakeholders.
Required Experience
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A solid 4+ years of experience working as a Product Manager for Tech projects.
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Experience working on Marketing tech automation projects for App and Web such as campaign creation, conversion data uploads, creative automation for platforms like Google Search and Display ads or Facebook Ads
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You’ve shipped complex products in a fast-growing company before while working with non-tech stakeholders
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Strong analytical and quantitative skills with the ability and passion to use data to derive insights and set metrics to back up assumptions, evaluate outcomes and further improve performance